Augmented Reality: The Future of Student Travel
February 14, 2018   //   By:   //   Articles   //   Comments are off

In our society, when we‘ve reach a new height in technology, it sparks another new beginning. The conversation quickly turns from celebratory to an innate need to take one step further in making what we created even better, faster, and cheaper. This is the promise of one of the newest technologies to hit the market called augmented reality. We are sure that the student travel industry will reap the benefits in the not so distant future.

When the virtual reality craze hit, some wondered if there could be anything better. You’re transported into a world away from your own and interacting with people and things in your new environment. Gamers, travelers, and educators all took advantage. We can now say that virtual reality had a good reign, but has officially been surpassed by a new technology called augmented reality. Applications with augmented reality offer users the ability to intersect the real and virtual worlds.  Location-based augmented reality will overlay additional relevant information on top of the real world objects you see on your phone (apps will use your camera function). As you move through your surroundings, new information continues to appear.  Think the 2016 Pokémon Go addiction, but educational information instead of Pokémon.

Right now, you can download the Visit Orlando app on your smartphone, and when you’re in Orlando, the app will overlay real world images you see with the nearest restaurants, restrooms, and points of interests.

At the moment, mobile devices are one of the main mediums used to experience augmented reality, but we’re in for another game changer. Soon to be on the mass market are head mounted displays (HMD), which are wearable glasses that are small and portable with augmented reality features. These devices will add an whole new dimension to travel enabling the user to gain a deeper understanding of their location in the same amount of time. Some things in the physical world will jump to life, historical information will be provided about a building you are looking at, and additional images of will create a deeper cultural understanding. Over time, the technology will learn what you like and provide a customized set of recommendations just for you.

For now, check out the Visit Orlando app when in Orlando, or rent the tablet at the One World Observatory to view the New York City skyline with augmented reality!

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